So, you've decided you want to resell wholesale DVDs to consumers at a markup. But how do you find a reliable supplier? And how do you avoid buying fakes? Here are some things to consider before you buy DVDs wholesale.

First, it's important to be aware that there are a lot of counterfeit DVDs on the market and plenty of phony distributors who try to scam retailers by offering fake merchandise. Just as with fashion, the counterfeiting of DVDs is especially popular overseas, running rampant in some Asian countries like China.

When considering suppliers, make sure to do a thorough background check, especially if any of the suppliers are based overseas. The Internet will be a handy tool for finding out more: search for feedback about a company using a search engine like Google or by searching wholesale-related forums, and visit the websites of organizations that help monitor businesses, such as the Better Business Bureau in the U.S.

Other steps you can take include asking for a list of references and requesting sample product. If you've found a potential supplier through an Internet search, make sure that a phone number and physical address are listed on the company's website and call the phone number. Be suspicious if the phone is not answered in a professional manner.

Examine sample product for the following: what special features are included on the DVD, what region the DVD is encoded for, and what the front and back covers look like. Compare all these elements to a copy of the DVD sold by a large, reliable retail outlet. If everything matches up, it's likely you have genuine product on your hands. But if one or more of these elements differs, you may be dealing with a counterfeit. Additionally, if the wholesale DVDs do not have security seals and shrink-wrapping, beware. And finally, the disc itself should have a silver underside; if it appears to be tinted blue, purple, gold or any other color, it is probably a fake.

Once you have decided on a supplier, you will most likely have to purchase the wholesale DVDs in a bundle that will include some very popular titles and some less popular titles. These bundles are randomly packaged, so there is no way to know exactly what you'll end up with, but you should get a good mix of better-known and lesser-known titles. Make sure to verify whether you will receive only newer DVDs, or will be getting older movies/classics in the bundle.

You can find wholesale DVD suppliers quickly and easily using product sourcing websites, such as ASD SourceBook These sites give you access to thousands of suppliers and their products.

Sign up for SourceBook -- it's FREE -- and connect with suppliers to buy DVDs wholesale today!